Dishika Jain’s journey with PW Skills gave her an opportunity to gain early professional exposure in the marketing field. For students interested in marketing, such internships can help them understand how different marketing functions work in a professional setting. They also provide an opportunity to apply concepts learned during a course to practical workplace situations.
Dishika received an opportunity for a Marketing Intern role at AIM Group and also received an offer for a Digital Marketing Intern role at BM Consulting. She selected the Marketing Intern opportunity at AIM Group. The role is work-from-home and offers a monthly stipend in the range of Rs. 7,000 to Rs. 25,000.
Dishika had two internship opportunities to consider in the marketing field. One was for a Marketing Intern role at AIM Group, while the other was for a Digital Marketing Intern role at BM Consulting.
|
Internship Offer |
Company |
Monthly Stipend |
Outcome |
|
Marketing Intern |
AIM Group |
Rs. 7,000–Rs. 25,000 |
Selected by Dishika |
|
Digital Marketing Intern |
BM Consulting |
Rs. 10,000–Rs. 15,000 |
Offer Received |
The AIM Group opportunity is a work-from-home role. The BM Consulting opportunity is based in Pune and follows a work-from-office model.
Dishika selected the Marketing Intern role at AIM Group, marking the beginning of her professional experience in marketing. The role gives her an opportunity to gain workplace exposure while working in the digital marketing space.
Marketing covers several areas, including digital marketing, communication, campaigns, content, and audience engagement. An internship can help students understand how these activities are handled within a working organisation.
For Dishika, starting as a Marketing Intern gives her an opportunity to gain practical exposure to the field. It can help her understand professional responsibilities and become familiar with the way marketing work is carried out.
The work-from-home setup also gives her experience of working in a remote professional environment. This can involve communicating with team members, managing assigned work, and working according to professional timelines.
Her internship can also help her understand which areas of marketing interest her as she continues developing her career.
The Digital Marketing Intern opportunity at BM Consulting also gave Dishika exposure to another role within the same broad career area. Having opportunities across marketing and digital marketing can help a student understand the different directions available within the field.
An internship does not determine a student’s complete career path. However, it can provide an early understanding of the roles and responsibilities available within a field.
Marketing internship experience can be relevant when exploring future Marketing Jobs for Freshers. The skills gained through marketing work can also be useful when exploring roles in Digital Marketing, Social Media Marketing, Content Marketing, and related areas.
For students beginning their careers, exposure to marketing functions can help them understand how communication, campaigns, digital platforms, and business requirements work together.
Dishika’s experience at AIM Group gives her a starting point to develop this understanding while gaining her first professional experience in marketing.
As she continues to gain experience, she can explore different roles within marketing and digital marketing based on her interests and skills.
Marketing roles require students to understand concepts and also know how those concepts can be applied in professional work. The PW Skills learning and career ecosystem supports students as they build skills and prepare for internship opportunities.
Practical Learning: Practical learning activities can help students understand marketing concepts beyond theoretical lessons and develop familiarity with real-world applications.
Skill Development: Students can work on relevant skills that can support their preparation for marketing and digital marketing opportunities.
Industry Exposure: Exposure to professional requirements can help students understand the expectations associated with entry-level marketing roles.
Career Opportunities: Access to internship opportunities can help students take the step from learning to practical workplace experience.
For students such as Dishika, this transition provides an opportunity to apply their learning in a professional environment and begin understanding the career options available in marketing.
For Dishika Jain, receiving internship opportunities from AIM Group and BM Consulting gave her an early chance to explore the marketing field. By selecting the Marketing Intern role at AIM Group, she is beginning to gain practical experience in a work-from-home professional environment. Her journey reflects the transition from learning with PW Skills to gaining workplace exposure and starting her career in marketing and digital marketing.

