Competitor research and analysis is the process of identifying and evaluating your competitors to understand their strategies, strengths, and weaknesses. It helps businesses discover market gaps, improve positioning, and make informed product or marketing decisions.
Tofu, Mofu, and Bofu are three major stages of the marketing funnel for the audience, ranging from awareness to actually making a decision to purchase.Â
Customer Journey is the overall interaction or touchpoints of users from start to end. It’s optimization that helps drive revenue growth, repeated buying, and a seamless experience. Here, let us learn more about customer journey in detail.Â
Digital Marketing Planning is your roadmap to a successful online business. Learn how to create a digital marketing plan with the right approach, goals, and strategies.Â
Multichannel Marketing is an efficient marketing approach where the target audience is connected with brands using different channels, including emails, search engines, websites, SMS, and more. Here, let us learn what multichannel marketing is and its importance.
Digital marketing teams are experts who are responsible for ensuring brand visibility on search engines from scratch. They include Content strategists, SEO Specialists, Paid Ads experts, Social media experts, data experts, and more.Â
The target audience is a group of people who are specifically interested in a particular product, service, or value on the internet. Businesses use this to reach the audience with the intent of conversions. Here, let us know more about target audience in detail.
The importance of digital marketing is still high even in the modern age of AI, where businesses and brands are continuously focusing on building their online presence with advanced technologies like Artificial intelligence. Find out why digital marketing is important to grow an online business.Â
SEO Keywords are the foundation of content optimization for Google Search Result pages. These are phrases that can help you rank on Google and get better traffic and visibility. Let us learn more about these keywords.
Organic keywords are the main source of driving traffic to your website. You can learn more about what organic keywords are, why they are important in SEO, and how to find organic keywords further in the blog.
