Mohit Dhakar has taken an important step towards building a career in digital marketing by joining GenicMinds as a Social Media & Digital Marketing Intern. His opportunity is associated with a reported package of Rs. 3–5 LPA.
His journey with PW Skills reflects the transition from skill development to professional exposure. The internship gives Mohit an opportunity to work in a professional environment and gain practical experience in social media and digital marketing.
Building a successful career in digital marketing requires more than theoretical knowledge. Candidates need to understand how brands communicate with audiences, how social media platforms work, how content can generate engagement, and how digital campaigns are planned and measured.
Mohit Dhakar’s journey highlights the importance of acquiring practical digital marketing skills and applying them in a professional environment. His association with PW Skills provided an opportunity to learn various aspects of digital marketing while developing the skills required to work in an industry-oriented role.
Joining GenicMinds as a Social Media & Digital Marketing Intern marks an important milestone in his professional journey. The role allows him to gain hands-on exposure to digital marketing activities and understand how marketing strategies are implemented in a real-world business environment.
Digital marketing is a rapidly evolving field, and professionals need to continuously upgrade their knowledge. Learning platforms that combine conceptual understanding with practical exposure can help learners become better prepared for entry-level roles.
PW Skills focuses on helping learners develop industry-relevant skills through dedicated learning. For aspiring digital marketers, this can include understanding social media marketing, content strategy, SEO fundamentals, paid marketing concepts, analytics, branding, and other important areas.
For learners like Mohit, developing these skills can provide a foundation for entering the digital marketing industry. Practical learning also enables students to understand how theoretical concepts are used while working on actual marketing campaigns and business objectives.
The salary package associated with Mohit Dhakar’s opportunity is Rs. 3–5 LPA. For an aspiring digital marketing professional, starting a career with an internship opportunity and industry exposure can provide a strong foundation for future growth.
Digital marketing offers career opportunities across multiple specialisations. Depending on their interests and skills, professionals can explore roles such as social media executive, SEO executive, content marketer, performance marketer, digital marketing analyst, email marketing specialist, and digital marketing manager.
The experience gained during an internship can therefore become an important stepping stone towards building a long-term career in the sector.
The increasing importance of online platforms has created demand for professionals who can help businesses establish and strengthen their digital presence. From startups to established companies, organisations rely on digital channels to reach potential customers and build their brands.
Students entering this field can benefit from developing a combination of creative, analytical, and technical skills. Content creation and communication are important for social media marketing, while data interpretation and analytical thinking can help professionals understand campaign performance.
Continuous learning is also essential because search algorithms, social media trends, advertising platforms, and consumer behaviour keep changing.
Students who want to build a career in digital marketing should focus on developing practical skills such as:
Search Engine Optimisation (SEO)
Social media marketing
Content marketing
Performance marketing
Google Analytics and data analysis
Email marketing
Copywriting and content creation
Digital advertising
Brand communication
Combining these skills with internships and practical projects can help candidates build stronger portfolios and improve their employability.
Mohit Dhakar’s journey from learning digital marketing skills with PW Skills to joining GenicMinds as a Social Media & Digital Marketing Intern demonstrates how skill development and practical industry exposure can contribute to career growth. With a ₹3–5 LPA package and an opportunity to gain professional experience, this role can serve as an important beginning to his digital marketing career.
For students and freshers aspiring to enter the digital marketing industry, the journey reinforces the importance of learning relevant skills, gaining practical experience, building a strong portfolio, and continuously upgrading knowledge to stay competitive in the evolving digital ecosystem.

