Product Management

Product Management Books

Top 11 Product Management Books for Product Managers, How to Choose Right One

Product Management / By Khushboo

Product Management Books: Product Management is the process of creating and improving products that solve real customer problems and help businesses grow. It involves working with different teams, setting goals, and making smart choices about what to build and when. Product Management Books are helpful tools for learning these skills. They explain important ideas, give …

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Product Segmentation

What is Product Segmentation? Types, Examples, How to Conduct it

Product Management / By Khushboo

Product Segmentation plays a key role in helping businesses connect the right products with the right customers. As markets grow more diverse, customer expectations vary based on budget, lifestyle, and preferences. To meet these differences, companies often group their product offerings to better match what each segment wants. This targeted approach can improve customer satisfaction …

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Types of Product Managers

18 types of Product Managers: Entry-level to Executive

Product Management / By Ankit kumar

Product Management is a diverse field that includes fresh college passouts as Associate Product Managers, as well as Chief Product Officers having billion-dollar visions. Here, let us know the types of product managers in detail.

Customer Acquisition Strategy

11 Top Customer Acquisition Strategy: Gain New Customers Easily!

Product Management / By Ankit kumar

Customer acquisition strategy is a powerful approach focused on converting potential customers into paid customers. Know about some major customer acquisition tactics here.

Product Management Tools

12 Product Management Tools: The Ultimate List for 2025

Product Management / By Ankit kumar

Choose from the best product management tools to handle your analysis, surveys, roadmapping, recording, and other product development tasks effectively. Read here to know more.

Prototype

Product Prototype: Definition, Types, and Examples in Design & Benefits

Product Management / By Ankit kumar

Product Prototypes are simplest representation of the product idea which is used to decide whether to invest in the product. Read here to know more about prototypes of the product.

Product Analyst

Product Analyst Career Guide: Skills, Salary, Steps

Product Management / By Ankit kumar

Product analyst career opportunities are rapidly increasing in India as well as worldwide. These professionals can study data and find trends, patterns, and other important things in product analysis. Read here to learn more.

Perceived Value

Perceived Value: What It Is And Why It’s Important?

Product Management / By Ankit kumar

Perceived value is the worth of a product in the eyes of the people. Customers decide the perceived value of the product or service based on their features and deliverables. Let us learn more here.

Product Placement

Product Placement: When Advertising Feels Natural!

Product Management / By Ankit kumar

If you’ve ever been a part of any marketing team or marketing campaign then you might have heard the term Product Placement, but have you ever wondered what it actually is? Read along to find out.

Product Recall

What is a Product Recall? Quality Recall Process

Product Management / By Ankit kumar

Product recall is a process where product is returned to the organisation usually over safety concerns, defects, or lags. Read this blog completely to know more about the product recall process in detail.